Zigazig ah: Understanding what your clients really, really want
In this live workshop, we'll uncover what your ideal buyers need to hear from you to say "Yes!" to your offer–so that you never wonder what to say in your marketing again.
We'll proceed in two parts:
First, I'll introduce you to a copywriting research technique called review mining, a way to access insights into what your audience already wants to pay you for.
Next, you'll implement review mining for your own business with ample opportunity to ask me questions and get direct feedback on your work. This is key, as I often see patterns in research that bring new perspective to your business.
With the insights you gather, you'll be able to:
Refine your offers to position them as what your ideal clients are already seeking
Figure out the objections that prevent them from reaching out and how to counter them
Understand the messages your audience needs to hear to move towards "Yes!"
Join us, and discover how to understand what your clients
really, really want to pay you for!
When we’re meeting:
Tuesday, January 27 @ 10:30 PT | 1:30 ET
(Yes, a recording will be provided!)
Cost: $27
Get a copywriter who understands buyer psychology
Betsy Muse
Founder, Rocket Fuel Strategy
Mimi is one of the very few people I trust with my copy. Her thorough research techniques and deep understanding of buyer psychology means that any copy she writes or optimizes is going to appeal to and persuade the right audience for the offer.
I trusted Mimi long before she was one of only 9 people in the world certified by Copyhackers as an Email Copywriter & Strategist. That designation only sweetens the deal.
If you’re looking for copywriter who can write persuasive conversion-focused copy for your website or email flows, do yourself a favor and work with Mimi.
The Zigazig ah workshop is for you if…
[Lightly qualify and re-iterate what people will get]
Hi, I’m Dr. Mimi Zhou! Ex-academic researcher turned copywriting pro, ready to show you how copywriters figure out what your audience wants
Join us, and discover how to understand what your clients
really, really want to pay you for!
When we’re meeting:
Tuesday, January 27 @ 10:30 PT | 1:30 ET
(Yes, a recording will be provided!)
Cost: $27
“I strongly recommend that you work with Mimi”
Joanna Wiebe
Founder, Copyhackers
Mimi is one of those really quiet, unexpected copywriting talents.
There's definitely a quietness about Mimi that might take you by surprise when you see just how strong her work is.
I strongly recommend that you work with her, get a chance to connect with her, even just chat with her.