Messaging Playbook
Over 10 pages, your research-driven Messaging Playbook gives you crystal clear understanding of:
Your One Client
Your Client's Pains
Your Client's Desires
Why They Need YOU
Your Mind Reader Messages
In six weeks, go from overthinking (and not getting anything done…!) to confidently implementing your client-attractive messaging for this next stage of your business.
Note: Within 15 minutes upon purchase, you’ll recieve an email requesting information I need in order to begin your Messaging Playbook. Please look out for this email—check all your tabs.
By purchasing your Messaging Playbook on the next page, you acknowledge you’ve read and agree to the terms and conditions and privacy policy.
Over 10 pages, your research-driven Messaging Playbook gives you crystal clear understanding of:
Your One Client
Your Client's Pains
Your Client's Desires
Why They Need YOU
Your Mind Reader Messages
In six weeks, go from overthinking (and not getting anything done…!) to confidently implementing your client-attractive messaging for this next stage of your business.
Note: Within 15 minutes upon purchase, you’ll recieve an email requesting information I need in order to begin your Messaging Playbook. Please look out for this email—check all your tabs.
By purchasing your Messaging Playbook on the next page, you acknowledge you’ve read and agree to the terms and conditions and privacy policy.
Over 10 pages, your research-driven Messaging Playbook gives you crystal clear understanding of:
Your One Client
Your Client's Pains
Your Client's Desires
Why They Need YOU
Your Mind Reader Messages
In six weeks, go from overthinking (and not getting anything done…!) to confidently implementing your client-attractive messaging for this next stage of your business.
Note: Within 15 minutes upon purchase, you’ll recieve an email requesting information I need in order to begin your Messaging Playbook. Please look out for this email—check all your tabs.
By purchasing your Messaging Playbook on the next page, you acknowledge you’ve read and agree to the terms and conditions and privacy policy.
The right messaging lets YOU run the show.
Not your overwhelm.
Cari Sans
Relationship Coach & Therapist
When I first reached out to Mimi, I was really struggling to land on words that describe my ideal client, nor did I have my messaging together or an elevator pitch. I was so afraid to land on the wrong thing that I was getting nothing done. It felt like I could not do anything more to grow my business without these key pieces.
When I got the first draft back of the Messaging Playbook and was reading through it, I could see the vision of my business. For the first time, I felt really confident in myself to make this happen. I could see the words that would support my marketing, programs, products, and my website. I was relieved! I had spent many years holding myself back because I did not have the messaging down. Now I had this amazing tool, the Messaging Playbook, to bring all that I do into alignment.
“Mimi’s brilliant analysis of the data sets her work apart”
Betsy Muse
Founder, Rocket Fuel Strategy
Trusting Mimi Zhou with developing messaging strategy for my business was the single best investment I made in 2024. Mimi delivered a Messaging Playbook that I’ve referred to again and again as I’ve pivoted my business.
Her survey and interview questions were strategic and thoughtful, delivering results that have informed every part of my business. As thorough as her research is, it’s Mimi’s brilliant analysis of the data that sets her work apart.
I look forward to working with Mimi on many future projects and I recommend her without hesitation for any research, copywriting, messaging, or marketing-related project.